Via WichitaEagle:
MEXICO CITY — Mexico City thought it had a racy but catchy ad campaign for its effort boost the low level of breast-feeding by Mexican mothers, going with a slogan that roughly translates as "give your breast to you child, don't turn your back on them."
But the ads have drawn a storm of protest. Mothers and women's groups say the government is guilt-tripping women instead of addressing real-life barriers to breast-feeding. Many say many Mexican women need proper nutrition, more information, more maternity leave and permission to breast-feed or pump milk at work.
The ads "condemn mothers, rather than informing them about breast-feeding, and they reduce a social problem with multiple players — fathers as well as mothers, workplaces, health authorities, and public spaces and the community at large — to one person: the mother," a group of activists wrote in a complaint to the city's human rights commission.
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